The Streaming Subscription Dilemma

A few years ago, having a subscription to a streaming service wasn’t the norm. During lunch breaks at work, colleagues would discuss the latest movies they had seen in theaters.

Today, it’s common to hear about the latest trending TV series or movies launched on Netflix, Disney+, or Amazon Prime Video. This happens at school and work. We see big ads announcing release dates when we take the metro. We don’t want to feel excluded from these conversations, nor do we want our kids to feel left out.

As a result, the new norm is to have an extra subscription for a streaming service. You might also have subscriptions for music or news. Now, you have three new recurring expenses. When prices increase, your only options are to accept a downgraded experience with ads or lower quality.

Consumption behaviors are shaped by norms. At some point, you must decide if you want to keep up with the latest trending shows or if you can live without them. Either way, next week will bring new shows and new topics for lunch conversations.

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